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How Will South Africa Bounce Back From Bird Flu?
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How Will South Africa Bounce Back From Bird Flu? 

The recent Avian Influenza (AI) outbreak, that sent shock waves through the South African poultry industry, has resulted in a ban on exports from South Africa to 4 SADC nations (Namibia, Mozambique, Botswana and Lesotho).

Hopefully the outbreak through various locations in the country will be contained, as a widespread epidemic can plunge the poultry industry – which supplies the main protein source to South Africa’s middle to low income consumers – into further economic turmoil.

What does this situation mean for trade relations in respect of food security for the country?

South Africa urgently needs an improvement in trade relations concerned with the export of poultry products. Improved cross-border and international trade can rescue an economy in crisis in the following ways:

  • Creating more job opportunities
  • Taking advantage of a strong rand to end up paying less for imported product
  • Ensuring that imports fill the supply gap when South Africa experiences an AI outbreak
  • Promoting healthy trade relations with important trade partners
  • Right now the Association of Meat Importers and Exporters (AMIE) is focused on ensuring that retail store shelves remain stocked, prices remain steady and consumers continue to have access to reasonably-priced healthy poultry products.

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